Here's where you explore our work

Welcome to the design portfolio! Our designs are thoughtfully crafted to represent the essence of each business. We understand that aesthetics are not enough to sustain your brand. That’s why each business we work with, leaves with a better understanding of their audience and we develop a strategy suited for their brand.

Each project is a collaborative journey, diving deep into how you will connect better. So, while you get to see the surface level designs, know that there was a strategy trailered for each business. With every design, our goal is to help you connect with your audience and build an aligned brand.

A look into our featured projects

Design My Brand

We work with brands who value the beauty of human connection. Understanding and appreciating who people are as individuals will always be more valued than trying to figure out what we can get out of them. People are not just another transaction. We love working with businesses who are not only passionate about what they do, but are also interested in creating a brand that develops more meaningful interactions.

When we design your brand, we focus on building a brand that fosters genuine connection, not just fleeting interactions. Creating an aligned brand means going beyond designing a one-off logo. We’re telling your story with a thoughtfully crafted design, along with a strategy created with your growth in mind. Together, we’ll build a brand that sparks conversation, community, and reminds people of the heart behind the business. 

Emma
Sterling

BRANDING
web design

RYM
POK

BRANDING

Chef
Esco

BRANDING
WEB DESIGN

Bantering Bees

BRANDING
WEB DESIGN

Here's the process

Strategy & Direction

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It’s so important to build a design based on strategy. We'll spend time learning about your audience, writing out your business foundation and positioning, and drafting two creative directions we can take your brand. You’ll choose which direction aligns with your business the most, and we'll move into the design phase.

After you submit your inquiry, you'll receive a link to schedule a discovery call via Google Meets. We’ll learn more about each other, talk about your goals, and how we can help your business. It’ll be pretty chill way to meet and just see if we’re a good fit. So, bring a cup of tea (or whatever) and let’s chat!

01

Onboarding

Offboarding

04

The bittersweet end! We'll package up all of your logos and brand assets and create all the necessary documents you need to use your new brand. You’ll walk away with a strategy to better understand your audience and the key tools to create on brand content. We’ll end our time together with one last call, as we walk you through some key details. 

Based on your strategy and creative direction, we'll start designing your brand. You’ll receive a detailed presentation showcasing your brand. We'll explain our design choices along the way, so you get a better understanding of how every element is relevant to your brand. A feedback form is provided so you can approve or make revisions. 

03

Design

"I had a great experience. The questions that you asked allowed you to be able to understand my vision and what my brand represents."

"Kiera brought life into my brand and she is naturally creative with wonderful ideas, I’m satisfied with my choice in this company!"

"There were things about my brand that I was able to take a closer look at and it allowed not only my brand to evolve, but myself as well. My social media will have an increase in followers and orders because of my new brand and website."

"It's nice to see your concepts brought to life and Kiera did just that. Kiera is professional, organized, kind, creative, and down to earth. I definitely recommend working with her!"

 "Thanks, Will Creative, for taking time out to explain things to me and guide me in the right direction. You listen and have an eye for detail."

"I don't really see what could have been done differently for a better experience. I had a great experience. The questions that you asked allowed you to be able to understand my vision and what my brand represents."

"Kiera has been such a help for me clarifying my business and brand. I have really enjoyed working with her and discussing ideas. She's helped me to visualize and actualize the brand that I've only seen in my head up until working with her."

From Clients, With Love

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For the Business Owners Who Want to

The Will Creative is a brand and web design studio that builds thoughtful brands for creative businesses who want to build lasting connections.

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