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Designing Compelling brands for businesses who want to spark Genuine connections

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We believe in making your brand a little more human. People connect with brands that share their values, show they care, and build connections. By learning the heart of your business, we can craft a brand (and website) that authentically reflects who you are. Ultimately, our goal is to help you grow your brand and build genuine relationships. 

We’re happy to be a part of your journey.

Community is much more valuable

We design brands that foster genuine connections. Because, in this day and age, people are searching for the story behind the brand. We understand the passion you have for your business can be hard to translate to your audience, so we’ll help develop a clear brand message that connects.

With our strategy based process, we’ll craft a brand that perfectly embodies the heart and soul of your business.

Brand Design

Branding

Website

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We create web designs that are not only visually appealing, but are also strategically designed for clients to easily book with you. With impactful website copy and a seamless user experience, your website will be the perfect home for people to learn more about your business.

And of course, in this digital age, we’ll make sure your website is optimized for all devices.

Web Design

Branding

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Website

"I had a great experience. The questions that you asked allowed you to be able to understand my vision and what my brand represents."

"Kiera brought life into my brand and she is naturally creative with wonderful ideas, I’m satisfied with my choice in this company!"

"There were things about my brand that I was able to take a closer look at and it allowed not only my brand to evolve, but myself as well. My social media will have an increase in followers and orders because of my new brand and website."

"It's nice to see your concepts brought to life and Kiera did just that. Kiera is professional, organized, kind, creative, and down to earth. I definitely recommend working with her!"

 "Thanks, Will Creative, for taking time out to explain things to me and guide me in the right direction. You listen and have an eye for detail."

"I don't really see what could have been done differently for a better experience. I had a great experience. The questions that you asked allowed you to be able to understand my vision and what my brand represents."

"Kiera has been such a help for me clarifying my business and brand. I have really enjoyed working with her and discussing ideas. She's helped me to visualize and actualize the brand that I've only seen in my head up until working with her."

From Clients, With Love

RYMPOK

Chef Esco

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Willow & Williams

We work with brands who value the beauty of human connection. Understanding and appreciating who people are as individuals will always be more valued than trying to figure out what we can get out of them. People are not just another transaction. We love working with businesses who are not only passionate about what they do, but are also interested in creating a brand that develops more meaningful interactions.
When we design your brand, we focus on building a brand that fosters genuine connection, not just fleeting interactions. Creating an aligned brand means going beyond designing a one-off logo. We’re telling your story with a thoughtfully crafted design, along with a strategy created with your growth in mind. Together, we’ll build a brand that sparks conversation, community, and reminds people of the heart behind the business. 

Working With Brands Who Value People

Design My Brand

We work with brands who value the beauty of human connection. Understanding and appreciating who people are as individuals will always be more valued than trying to figure out what we can get out of them. People are not just another transaction. We love working with businesses who are not only passionate about what they do, but are also interested in creating a brand that develops more meaningful interactions.

When we design your brand, we focus on building a brand that fosters genuine connection, not just fleeting interactions. Creating an aligned brand means going beyond designing a one-off logo. We’re telling your story with a thoughtfully crafted design, along with a strategy created with your growth in mind. Together, we’ll build a brand that sparks conversation, community, and reminds people of the heart behind the business. 

Here's the process

Strategy & Direction

02

I think it’s so important to build a design based on strategy. I’ll spend time learning about your audience, writing out your business foundation and positioning, and drafting 2 creative directions we can take your brand. You’ll choose which direction aligns with your business the most, and I’ll move into the design phase.

After I receive your inquiry, I’ll send a link for you to schedule a discovery call via Google Meets. We’ll learn more about each other, talk about your goals, and how I can help your business. It’ll be pretty chill way to meet and just see if we’re a good fit. So, bring a cup of tea (or whatever) and let’s chat!

01

Onboarding

Offboarding

04

The bittersweet end. I’ll package up all of your logos and brand assets and create all the necessary documents you need to use your new brand. You’ll walk away with a strategy to better understand your audience and the key tools to create on brand content. We’ll end our time together with one last call, as I walk you through some key details. 

Based on your strategy and creative direction, I’ll start designing your brand. You’ll receive a detailed presentation showcasing your brand. I explain my design choices along the way, so you get a better understanding of how every element is relevant to your brand. A feedback form is provided so you can approve or make revisions. 

03

Design

Hey, I'm Kiera

When I say I'm a big believer of following your dreams, I mean that.

This is coming from someone who dreamed of growing food on farm (did that) and then pivoted to helping businesses grow their brand. I believe in living a multi-passionate life and celebrating the journey as you go. And, I cannot wait to celebrate your success as you grow your business. 

I want us to work together and build a brand that's thoughtfully designed, rooted in strategy, and focused on connecting with your audience. Because, what's the point if we're not helping others and connecting with them along the way? I'm all for the businesses who want to build a brand with heart. If that's you, then you're in the right place. 

Get to Know Me

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For the Business Owners Who Want to

Embrace Authenticity.

Make Business Personal.

Be Human.

The Will Creative is a brand and web design studio that builds thoughtful brands for creative businesses who want to build lasting connections.

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